Saudis are among the largest adopters of Twitter in the Arab world, with 38 percent of all Arab tweets coming from Saudi Arabia. Saudis are also well-represented on Facebook, with 4.9 million users and a penetration rate of 19.1 percent as of early 2012. Similarly, millions of Saudis visit YouTube on a regular basis for alternative information on the country’s current affairs that differs from official media.
Twitter Users in Saudi Arabia
According to recent statistics, Saudis are the fastest growing group on the social networking website Twitter with an increase that amounts to 3,000 percent.
Twitter is witnessing an unprecedented increase in its users across the Middle East in general, but Saudi Arabia ranks first with a 3,000 percent growth last month alone, said Twitter CEO Dick Costolo.
“Twitter is seeing some of its most torrid growth in the Middle East. Saudi Arabia is the fastest-growing country with a 3,000 percent growth last month,” he told The Los Angeles Times.
“Of the 140 million active users, 25 to 30 percent of them are in the U.S.,” he said. “U.K. and Japan are Twitter’s No. 2 and No. 3 countries, respectively.”
Half of those active users, he explained, log in every day while more than half access Twitter via their mobile phones.
This percentage increases remarkably in the UK and Japan where 75-80 percent use their mobile phones to access Twitter.
Costolo noted that it took Twitter three years and two months to reach one billion tweets, yet this same number only takes two-and-a-half days to reach.
“Now 400 million tweets are sent a day. It takes two-and-a-half days to send 1 billion tweets.”
Top Twitter Brands in Saudi Arabia
Linkedin Users in Saudi Arabia
Total LinkedIn Users: | 681939 |
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Penetration of population: | 2.65% |
Position in the list: | 31 |
Penetration of online population: | 6.96% |
Facebook Users in Saudi Arabia
Total Facebook Users | 5,769,980 |
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Position in the list | 33 |
Penetration of population | 22.42% |
Penetration of online population | 58.88% |
Average CPC | $0.29 |
Average CPM | $0.07 |