Digital Strategic Planning
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A closer look into the Arab digital generation
Policymakers and business leaders who wish to engage with this generation must understand their use of digital technology and implement needed development and reform across society and institutions. The Arab Digital Generation Is Growing Fast and Will Continue to Do So FREQUENCY OF ONLINE ENTERTAINMENT ACTIVITIES PERCENTAGE […]
New MENA Mobile Insights from Effective Measures
Mobility is spearheading digital consumption throughout the Middle East and North Africa (MENA) region at an unprecedented rate, largely driven by the rise of tablets and devices according to Effective Measure’s (EM) Q2 Mobile Measure report for MENA. The Mobile […]
Twitter Active Users in the Arab World
The number of Twitter users in Saudi Arabia increased by 3,000 percent in June, making the Gulf state the biggest growth market for the social network, the site’s CEO said. Half of the kingdom’s active users log in daily while […]
Facebook, Twitter and Linkedin Users in Saudi Arabia
Saudis are among the largest adopters of Twitter in the Arab world, with 38 percent of all Arab tweets coming from Saudi Arabia. Saudis are also well-represented on Facebook, with 4.9 million users and a penetration rate of 19.1 percent as […]
The Middle East’s largest market and highest Purchasing Power. Saudi Arabia
Saudi Arabia’s ongoing user and content bases. Demographics and Internet Population Advertising Market Overview Mobile Google Display Network In Saudi Arabia
Top Twitter Users in Saudi Arabia
According to recent statistics, Saudis are the fastest growing group on the social networking website Twitter with an increase that amounts to 3,000 percent. Twitter is witnessing an unprecedented increase in its users across the Middle East in general, but […]
Online and Offline Purchases in Saudi Arabia Vs UAE
A new Google research shows of users buying online in the MENA is still low in comparison to other regions. United Arabi Emirates and Saudi Arabia are on the top in the Arab World. UAE maintains the highest penetration of internet and […]